In this video, Derek Johnson from Tatango.com talks with TCPA attorney Ernesto Mendieta from Innovista Law. Together, they answer Telephone Consumer Protection Act related questions. Watch this video to get an answer to the question: How to Stay TCPA Compliant When Switching Short Codes?
This video is brought to you by Innovista Law, home to the TCPA Defense Force. Innovista’s lawyers help to companies navigate potential Telephone Consumer Protection Act landmines through effective risk-mitigation and compliance strategies. To learn more about the TCPA Defense Force and their services, visit: http://www.tcpadefenseforce.com/tatango-partnership
The Telephone Consumer Protection Act (TCPA) was adopted by Congress in 1991. It’s a series of rules and regulations that are implemented by the Federal Communications Commission (FCC), and it governs issues around text message marketing. The TCPA sets up the requirements for brands to know when they can use text message marketing to reach consumers.
As a brand, it’s essential that if you’re sending marketing text messages to consumers, you’re in compliance with the Telephone Consumer Protection Act. To help, Tatango has created the following YouTube playlist of TCPA related videos here: https://www.youtube.com/watch?v=W4DNtvkI-no&list=PL9VHsE18iQ6ZSbsSKueOfVQtk4ChT31dn
To learn more about the TCPA and text message marketing laws, and to get insights, news, case studies, and statistics, check out the Tatango blog here: https://www.tatango.com/blog
Tatango provides text message marketing software, allowing marketers to build and manage their SMS, MMS and RCS marketing campaigns. Since founding the text message marketing software company in 2007, Tatango has powered some of the largest, and most well-known SMS, MMS and RCS mobile marketing campaigns in the world. For more information on Tatango, and our text message marketing software, visit us here: https://www.tatango.com
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